Users Spend More Time on Google's Properties Than Facebook: Data



“Facebook Inc. lost ground to Google in January as users spent more time on YouTube and other Alphabet Inc. properties, according to a report.
Brian Wieser, a Pivotal Research analyst who reviewed Nielsen digital consumption data, said Google properties, including YouTube and Waze, combined to account for 27.4 percent of all time spent on digital media — up 3 percentage points from the previous year. By contrast, Facebook’s share of time spent fell about 2 points to 16.3 percent over the same period.”

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